Cars Direct.com: Shaking Up the Competition

1. How do customers and Car Direct each benefit from the online marketing?
The advantages for both the customer and the CarDirect are:
For the customers:
It is very convenient to speak for the product in every place every time in a day. And the detail information about the company, product, competitor, and price is very clear to know from the online marketing. It also offers other advantages like don't need go out from home, or don't need to join a queue. And because you buy the thing only from the director, so it's has a low cost. It is very cheaper for you.
…