An article written by Patrick M. Buhler entitled, "The manager's role in building an innovative organization," discusses the challenges faced by today's organizations in order to become constantly dynamic. In the article, Buhler stresses that managers have a vital role in shaping, reinforcing and supporting the appropriate culture of the organization. In order to build an innovative work environment, Buhler adds, "the culture of the firm must support this type of organization."(Buhler 39) Lastly, the author mentions that two of the crucial dimensions of this culture include risk tolerance and an openness to change. The following article review will be comprised of the necessity of organizations to incorporate these two crucial dimensions in its organizational culture to survive in today's innovative markets.…