Interview of a Chief Executive Officer of Creative Industry Company

Strategic management - INTERVIEW OF A CHIEF EXECUTIVE OFFICER OF CREATIVE INDUSTRY COMPANY About the company Main services provided promotion of clients’ company profiles in social networks; clients’ company profile administration in social networks (Facebook, Draugiem, Twitter, Youtube, official website etc.); revitalization of clients’ social profiles; advertising project development and implementation within social networks; advertisement planning, development and placement within social networks; and other related services. Vision, mission and values of the company The main short-term goals of the company The main long-term goals of the company Environment description of company, main challenges in the short and long run Industry life cycle analysis Main development trends of industry in which company operates Main strategies of company Company’s activities within the cluster The brand of the company Organizational structure The main difficulties in implementing the strategy