The impact of the Internet continues to transform businesses and is fundamentally changing the ways businesses function and operate. The structure of business practices that had traditionally defined an industry and its profitability has been dramatically altered from simply limited by being brick and mortar to online without the constraints that a physical location imposes on a business. E-business models represent the expansion of business strategies to support long-term growth, with this execution the advantages of the internet to facilitate tactical advantages in areas such as customer value and business process. Understanding customer's needs, wants, and desires is always essential to a successful enterprise. After all, without the customer, what can a business aspire to except certain failure…
