These people will be hired at the same salary + commission plan as the sales force representatives that deal with the original Carrington products.
Since the new hires will only be responsible for the Meadows accounts, they can focus their time on learning the "fabric jargon" and pushing the many combinations the Meadows upholstered line offers.
The new sales force will utilize the existing contacts of Carrington to penetrate the market once dominated by the sales agents. The Meadows line will also benefit from the synergistic effects of being associated with the established and well-respected Carrington sales force.
Finally, Carrington can combine advertising efforts that show Carrington furniture with the newly acquired Meadows upholstered line. This increases visibility of the new line and shows the compatibility of both Carrington lines.
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