The Fair Trade Certified coffee movement exists today to ensure that the small size
coffee producers, who make up the majority of the world's coffee production, receive a
fair price for their coffee. Mass producers of coffee are able to grow their products at a
cheaper expense, often with lower quality, and as a result, they can sell their coffee for a
cheaper price. The problem with this is that the smaller producers must lower their
coffee prices in order to attract any business at all. …
