Sales, costs and profits
Flora SPA will be a luxurious beauty salon offering high quality treatments with individual approach to customers. As mentioned above, spa hotels will be the biggest competitors. Usually, hotel spas have overpriced treatments, which can scare customers away. That is why Flora SPA will have lower prices than hotel spas to attract customers away from them. For example, the Oxfordshire hotel & spa one of the spa package cost is GBP 139, whereas Flora SPA will have GBP 85 (https://www.theoxfordshire.com/files/Tempus-Spa-brochure.pdf?size=xl, 2020). Concluding a contract, Flora SPA will have to pay the two-month rent payment in advance and for the first months owner of the premises will lower the months rent to start the work effectively. Staff salary will be calculated by the work they have done, employees will receive a specific percentage payment of the treatments they do.
Why this business will succeed
Flora Luxury SPA will need GBP 15,000 loan from the bank, which will be repaid in four years. If Flora SPA gets a loan, it will be invested in making a perfect day spa for locals and tourists. One of the significant investments would be a face apparatus, which will attract new customers and increase sales in the quieter months. My business will succeed because I will have a niche market offering unique treatments, programs for couples mostly. While doing market research, it was discovered that none of the local day spas has offers for couples and only few hotel spas offer them. …
